The term "blog" stands for Weblog. A blog can be many things. It can provide information, someone's thoughts and ideas, a daily description of a person's experiences much like a journal or diary, and any number of other things. Blogs have become hugely popular. Approximately 2 percent of all people on the web now have a blog. But besides being a convenient and easy way for someone to express themself to literally millions of people on the web, blogs offer several advantages for those wanting to increase traffic to their sites. Besides being a convenient way to dissiminate information, a good blog tends to pull people to a site, thereby increasing traffic. Since blogs can be syndicated via RSS feeds (we'll discuss that in another tip article), people that might not ordinarily find your site by other means can be drawn in. Another major benefit of blogs is that they generate content. As we discussed in the SEO article, search engine spiders love content. If you have a blog that allows comments, you are in effect letting other people provide you content for free. This ongoing addition of new content will certainly help your page ranking. For those who want to find a relatively easy way to increase traffic to their site, we would highly recommend the inclusion of a blog. Besides, they're fun.

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